Joining the line up of great things we can look forward to this Summer is the collaboration of J.M. Smucker Co. and Life is good Co. – a clothing brand who donates 10% of profits to the Life is good Kids Foundation. The team-up will be releasing a new line of Life is good coffees in retailers all over North America.
Chief Executive Optimist of Life is good, Bert Jacob’s, says “Through our new line of coffee with Smucker’s, we’ll be able to spread the power of optimism and help kids in need,” and Mark Smucker, president of Smucker’s US Retail Coffee, says the new line will “undoubtedly resonate with our consumers as it supports our sustainability initiatives as our first line of 100% certified coffee.”
Within the product line, roasts such as Light Hearted (ground, light roast coffee), Happy Medium (ground, medium roast coffee) and Dark and Daring (ground, dark roast coffee), S’more to Love (ground, S’more flavored coffee), and Banana Bliss (ground, banana flavored coffee) can be found.
All products promote sustainable farming and are a member of UTZ.